Advantages and Disadvantages of Internet Business
Internet is a powerful tool for winning a business strategy that assists companies to compete with their competitors and to improve customer satisfaction and hence internet business model has been formulated to assist companies to choose the right model at the right time.
Internet business is simply not designing websites to promote the products it has its unique process to automate any business function. Internet business helps manufacturers to understand the customer’s wants and needs by understanding their behavior when they visit company websites or research any relevant information and this in-turn helps manufacturers and marketers to produce customize and personalize product.
Internet business has changed the marketing practices of company to the great extent and hence marketers need to be more and more proactive and creative to reach and convince their audience to buy products.
Today many companies have also set up extranets with their suppliers to facilitate information exchange, transactions and payments. Internet business has given birth to e-commerce which is more and more specific when compared to internet business or e-business. The term e-commerce encourages companies to sell their products or services through internet. To be more precise about internet business; it is simply performing business using internet for worldwide audience in order to globalize business.
Advantages of Internet Business – Internet Business has its unique advantages.
There is no need of physical location and hence you don’t need to have your own or rent place for starting up business as how traditional business requires.
Internet business is not geographic specific and hence you can reach global audience through website.
Disadvantages of Internet Business -Of course, internet has major advantages but it has some disadvantages too.
Through internet it is very difficult for the user to recognize what is genuine and what is not because users will not have the ’Touch and feel’ of some product before they buy.
Internet makes you feel isolate and hence it separates manufacturer and customer, and this ultimately end-up in lack of trust between two parties.
It is also difficult for the user to choose the product as there may be many products with different varieties advertise through internet.
Tags: E-business, Internet Business, Websites
